Plug in your daily pageviews, CTR, and CPC to get instant daily, monthly, and yearly earning estimates — plus your effective RPM.
Get personalized suggestions for improving your RPM based on the numbers above.
Estimated impressions per day = Pageviews × Ad Units per Page. Estimated clicks per day = Impressions × CTR. Estimated earnings = Clicks × CPC. Monthly figures assume a 30-day month, and yearly figures assume 365 days.
These are estimates only. Actual AdSense earnings depend on advertiser demand, seasonality, viewability, traffic geography, ad placement, policy compliance, and Google's own algorithms, and can vary significantly from this calculation.
The AdSense Earnings Calculator estimates your potential daily, monthly, and yearly ad revenue based on your daily pageviews, ad units per page, click-through rate (CTR), and cost per click (CPC). It also shows your effective RPM (revenue per 1000 impressions) and a reference table of typical CPC and CTR ranges by content niche, so you can benchmark your own numbers. All calculations run instantly in your browser as you type. When AI is configured on this site, you can optionally generate personalized monetization tips based on your specific numbers. This tool is an independent estimator and is not affiliated with or endorsed by Google or Google AdSense.